Usual
Usual is a decentralized protocol issuing USD0, a fiat-backed stablecoin collateralized 1:1 by Real-World Assets (US Treasury Bills), designed for secure, permissionless, and bankruptcy-remote on-chain settlements and liquidity provision across DeFi and CeFi, uniquely redistributing 90% of protocol value and governance to its community via the $USUAL token.
Industry
Finance & Insurance
Market Categories
Blockchain Settlement Platforms
Business function (Horizontal)
Finance
Headquarters Location
Paris, France
Product Name
Usual
Parent Company
Usual
Founder
Pierre Person, Hugo Sallé de Chou, Adli Takkal Bataille
Web2vsWeb3
Web3
Access Model
Target Users
Corporates, Enterprises, Institutions
Competitors
General Stablecoins: Tether (USDT), USD Coin (USDC), Dai (DAI), PayPal USD (PYUSD). <br> RWA-backed Stablecoins: Ondo Finance ($USDY), Franklin Templeton (BENJI Token), Mountain Protocol (USDM), Matrixdock (SBT), Backed Finance (bTokens), Maple Finance (Cash Management Pool).
Business Function (stablecoins)
Issuance & Redemption, Reserve Management, Compliance & Regulatory Oversight, Transaction Settlement, Liquidity Provision, Yield Management, Wallet Management, Payment Rail
Feature completness
Product differentiation
Unique 90% value redistribution to community via $USUAL token, 1:1 RWA (US T-Bills) collateralization providing bankruptcy-remoteness, strong emphasis on security audits, and a "decentralized banking system" vision.
Privacy & Data protection certificate
GDPR Compliance
Years in business
3.49
Employees
10-100
Horizontal Applications
Lending & Borrowing, Decentralized Finance (DeFi) Applications, Remittances, E-commerce Transactions, Settlements, Payment Rail, Liquidity
Tech stack modernity
Decentralized protocol, Smart contracts (Solidity), Cloud-native (implied by blockchain infrastructure), Oracles (Chainlink, Pyth, RedStone), CCIP for multi-chain.
Product Roadmap
TAC Vault launch, Arbitrum tracking, Sky Vault launch, In-app vaults experience, Revenue Switch powered by Brevis ZK proofs, USUAL & USD0 Go Multichain (BNB, Base, Arbitrum), Future plans for yield optimizer, fixed rates, fixed terms.
Product Roadmap
TAC Vault launch, Arbitrum tracking, Sky Vault launch, In-app vaults experience, Revenue Switch powered by Brevis ZK proofs, USUAL & USD0 Go Multichain (BNB, Base, Arbitrum), Future plans for yield optimizer, fixed rates, fixed terms.
API Quality
Production-Ready
Documentation Link
Enterprise readiness
Strong RWA-backing and security audits. Designed for DeFi/CeFi integration and scalability. Transparent documentation. Lacks explicit enterprise-grade SLAs or dedicated account management details. Young company.
Security & Compliance Readiness
Extensive security audits by Cantina, Spearbit, Paladin, Halborn, Sherlock, Blackthorn, OAK Security.3 RWA 1:1 collateralization, insurance fund, risk policy.1 GDPR compliant.
Documentation quality assessment
Comprehensive and well-structured, covering protocol overview, smart contracts, security, integrations, resources, support, and legal. High completeness for technical users.
Support Methods
Community/social channels (Telegram, LinkedIn, Discord, X, Linktree, YouTube), Direct contact form. No explicit details on average response time or dedicated enterprise account management.
Critical capabilities
Decentralized protocol, Fiat-backed stablecoin (USD0) 1:1 collateralized by RWA (US Treasury Bills), Seamless DeFi/CeFi integration, Tokenomics for adoption/growth, Swap Engine, DaoCollateral, Oracles (Chainlink, Pyth, RedStone).
Support & Account Management
Community/social channels (Telegram, LinkedIn, Discord, X, Linktree, YouTube), Direct contact form. No explicit details on average response time or dedicated enterprise account management.
51 Score™
445.83
Product & Service
40.0
Stability & Maturity
53.3
Technology & Innovation
50.0
Enterprise Readiness
35
Categorization
Founder
Pierre Person, Hugo Sallé de Chou, Adli Takkal Bataille
Parent Company
Usual
Market category
Blockchain Settlement Platforms
Target Users
Corporates, Enterprises, Institutions
Top competitors
General Stablecoins: Tether (USDT), USD Coin (USDC), Dai (DAI), PayPal USD (PYUSD). <br> RWA-backed Stablecoins: Ondo Finance ($USDY), Franklin Templeton (BENJI Token), Mountain Protocol (USDM), Matrixdock (SBT), Backed Finance (bTokens), Maple Finance (Cash Management Pool).
